Rock band The Killers have teamed up with UNICEF UK and MTV EXIT (End Exploitation and Trafficking) in an exclusive collaboration to produce a music video that dramatically highlights the dangers of human trafficking for sexual exploitation, particularly for young women. The video is the second in a series of music videos after last years award-winning film produced by MTV EXIT for the Radiohead single All I Need.
The Killers said –
We are deeply shocked and appalled that women and children are forced into such exploitative situations. We hope that through MTV’s efforts and this powerful video millions of people across the world learn about this tragic form of modern day slavery.
Directed by David Slade (30 Days of Night, Hard Candy), the track used is Goodnight, Travel Well taken from the album Day & Age. The video was premiered on MTV across 168 countries on Monday July 13 2009, reaching more than 500 million households worldwide.
UNICEF’s Head of Child Protection, Susan Bissell, said –
There is almost no country in the world now that isn’t affected by human trafficking in some way. The statistics are staggering. More than 1.2 million children are being trafficked each year and nearly 80 per cent of all trafficking is for sexual exploitation, and the most at risk are girls. We see this music video as a powerful way to reach out and raise awareness among young people, across borders and across language barriers.